How to Choose a Profitable Niche

If you want to create a blog, you don’t need a revolutionary idea. But, your blog should be focused on something specific.

Remember that no idea, no matter how good, is truly unique.

But, you have unique experiences. You have a distinct voice. And, you probably have a vibrant personality that will attract others like your family and friends.

When it comes to choosing your blog’s niche, there are 2 key questions to ask yourself.

1. Do I enjoy learning about this topic?

If you don’t love the topic, it’ll show in your writing. You shouldn’t even start a blog if you don’t love what you’re blogging about.

Whatever topic you pick, you need to love it, and naturally curious about it. If not, you’ll run out of ideas quickly. Most importantly, you won’t be able to consistently create content that will build your audience.

If you are still lost, think about what your family and friends come to you for when seeking advice? It might be fitness, recipes or relationship advice. You know best.

2. Are there others who are interested in the same things?

You might feel like the only 23-year-old who’s obsessed with knitting. But, there are others out there.

Do a quick Google search and you’ll find 539,000 results aimed at people just like you.

knitting

You might be wondering if your idea is too quirky. Or, maybe it’s too broad?

If you want to start a travel blog, stay away from generic words like “travel.” Choose a more specific topic, like “backpacking.”

In my opinion, the best method of choosing a profitable niche is “giving more importance to the niche your are competent with”.

For example, “Health & Nutrition” is very profitable niche for blogging.

To be honest, I don’t have the ABC knowledge of this niche.

So I would rather avoid this niche for not being competent with my abilities, though having a lot of financial potentials.

You should choose a niche depending on your ability. The most profitable niche for you will be anything for your expertise areas.

Name your blog and get web hosting

This is a fun and important step, because your blog name is your brand. It’s how you’ll be remembered. But, don’t overthink it. The key is to take action and gain momentum.

When you’re starting a blog from scratch, you need two things.

The first is a domain name. This is your blog’s name. For example, mine is learnwebskills101.com. Domain names will run you roughly $10/year. If you don’t find the right domain name, no worries you can still start a blog and change your name later.

The second is web hosting. Web hosting is a service that allows your blog to be accessed through the internet.

Without web hosting, your blog can’t be seen online. Without a domain name, your blog won’t have an address. The two are inseparable.

There are plenty of web hosting companies to choose from. Prices generally range from $1 – $30/month.

If you’re just starting a new blog, I highly recommend iPage. They are the biggest and most well-known hosting company and offer packages for as low as $1.99/month (that’s low).

Personally, I use iPage (for my blog domain and hosting), and I’ve got nothing but good things to say about it.

To be honest, you really don’t need anything fancy at this stage. Once you hit over 25,000 unique visitors a month, you can consider upgrading, but iPage can scale with you.

I’m a big fan, so I recently partnered with them and asked if I could offer you (my readers) an even better deal. Even if they said no, I would still tell you to choose them.

If you want to get started now and save on web hosting, you can get it for $1.99 through my partner link. The general public won’t this. You’ll also get a free domain name.

» Start a Blog with iPage today and get an exclusive discount plus a free domain name.

When naming your blog, you may want to take these tips into consideration.

  • Choose a .com over others. They’re easier to remember.
  • Aim for 2-3 words. Unfortunately, most, if not all single word domains are taken.
  • Try to use a keyword that represents what your blog is about. This helps people quickly identify your blog’s niche and helps search engines distinguish what your blog is about.
  • Avoid using numbers and hyphens. They are difficult to remember.
  • Go for something memorable or catchy.
  • For personal brands, use your name or a variation of it.

It might take some effort to find the perfect name for your blog, but it’s worth the thought and effort when starting a new brand.

» I have a more in-depth tutorial on building a blog with iPage here.